Art, Fashion & Beauty Tour in Siena

Art, Fashion & Beauty are three fundamental factors of Italian culture.
Discover wonderful works of Italian and Sienese artists hidden in churches and museums and high fashion brands of international fame in many shops of this city. Let’s discover Made in Italy together!


Accompanied by a local guide, in the early part of the day you will visit the beating heart of the city of Siena appreciating its architectural and artistic masterpieces and breathing the medieval air that has made the city unchanged over the centuries.
You will start from one of the most famous and ancient medieval squares in Europe, Piazza del Campo, a shell shaped square surrounded by the Palazzo Pubblico (Town Hall) and the Torre del Mangia.
You will continue with a visit to the Cathedral, which will leave you breathless not only for its refined elegance and beauty but even more for the artworks that are preserved inside, realized by famous artists such as Michelangelo and Bernini.
Finally, you will enter into the world of Western medicine, represented by the oldest hospital in Europe, Santa Maria della Scala, which was already active in 1090 and represented an important destination for many pilgrims on their way to Rome.
In the second part of the day, the guide will take you through the most characteristic alleys of the city to discover high fashion brands such as Gucci, Max Mara, Max&co, Prada, Armani, Yves Saint Laurent and many others; you will enter into the magic of the city ateliers that enclose all the tradition and the high quality of Italian leather goods: bags, suitcases and many other accessories are waiting for you. Discover the real Made in Italy!
The last part of the tour is dedicated to the world of exclusive and personalized services of beauty and well-being, offered by the most innovative perfumeries that sale important international skincare brands such as Clinique, Chanel, Lancome, Dior, Collistar, Shiseido, La Roche-Posay and many others.


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Giulia Vannini

My name is Giulia. I am a hiking and diving guide. My passion for nature and animals has accompanied me since I was a child in all my studies. I graduated in Biology and then specialized in Marine Biology, I studied around Italy in important universities and research laboratories. After the Master in Environmental Legislation I returned to my beloved Siena, where my family and my dear friends were waiting for me.
I am from the Shell neighborhood (Contrada del Nicchio), you will discover in our company that the “Contrada life” in Siena is very important since childhood, and it is one of the things that makes this city unique!
Since I was a child I had a passion for teaching, over the years I worked in schools as an educator and so I developed interesting projects in the field of environmental education. My passion for playing with children will never end and in fact I am also a swimming instructor, specialized for people with psychophysical problems.

Thanks to Siena Tourism I create tours and events combining all my studies and my passions. We thought of many walks to do, alone or with the whole family, and many beautiful activities dedicated to children! I expect you soon to discover our enchanting territory together!

Ludovica Noviello

My name is Ludovica and I was born in Rome, where I attended the German school. After the diploma I studied at the Humboldt University in Berlin at the faculty of Foreign Languages and Literature. For many years I lived around Europe, where I worked and continued to study languages. My passions are art and foreign languages, so I decided to move back to my beautiful country to combine them in my job as a tour guide. I moved to Siena, where I studied to become a licensed Tour Guide in Italian, English, German, French, Italian and Spanish.
Siena is an enchanting city, a treasure chest that holds many artistic and cultural beauties and my job is to transmit my love for Siena and the many villages in the Province to those who come to visit it.
As a member of Siena Tourism I am also one of the organizers of this great project.
Our aim is to make you know the best of some of the cities and villages in Tuscany, offering you many beautiful moments to remember forever.
I am sure that this part of Italy will find a special place in your heart!